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Brand guidelines

O! Banh Mi — Bánh mì & mì Quảng

O! — one loaf and you're full.

“O!” is “ổ” (a loaf) without its accents, and the sound you make biting into crisp bánh mì. The logo is a loaf seen from above with three scores. Vol 2 · Rounded system: corners rounded like a crust, burnt orange and butter yellow.

Style web: Module 8 · Vol 2 · Rounded

01 · Logo

02 · Colour

Primary#FF6717
Ink#2E2E30
Background#FFF7EC
Accent 1#FFD756
Accent 2#FFE3CC

03 · Typography

Aa

Nunito — headings

Aa

Be Vietnam Pro — body text

04 · Applications

O! Banh Mi
1900 0000
Bánh mì & mì Quảng
Central kitchen: 15 Hàm Nghi, Hải Châu, Da Nang
xinchao@obanhmi.com
One loaf and you're full!