Brand guidelines
Backlane Tours — Local tours · Da Nang – Hoi An
Backlane — take the back lanes, meet real people.
A “backlane” is the alley behind the main street — exactly where our tours go. The logo is a dotted line joining two points, like footsteps on a hand-drawn map. Vol 1 system: a tight grid, Inter Medium, paper and ink plus one brick red.
Style web: Module 8 · Vol 1
01 · Logo
02 · Colour
Primary#D2451E
Ink#141414
Background#F3EEE6
Accent 1#F1B23A
Accent 2#1E3A5F
03 · Typography
Aa
Inter Medium — headings
Aa
Inter — body text
04 · Applications
BacklaneLocal tours · Da Nang – Hoi An
Backlane Tours
+84 900 000 000
+84 900 000 000
Local tours · Da Nang – Hoi An
22 Nguyễn Thái Học, Hoi An
hello@backlane.tours
hello@backlane.tours
Take the back lanes, meet real people.